Decision Juice.
The platform that brings qual and quant together for quicker. more insightful research at a fraction of the cost.
Capture reactions, and quantify points of view.
The unique research platform using a ‘massqualTM’ approach
The Decision Juice platform does 3 very cool things no other research platform can do
1. Allows qualitative responses to be analysed with quantitative techniques
2. Captures qualitative response online for masses of respondents using unique stikky technology
3. Allows film, graphics, concepts and copy to be researched in one place with statistically valid results